Our Story

The Story of DaisyBloom

I was born in the 1950s, when life was a little different.

Back then, little girls simply didn’t go to bed with wet hair because it was unhealthy! — or so my mother firmly believed.

We didn’t wash our hair every day either. So, whenever I had a bath but wasn’t washing my hair, I would pop on a shower cap — one that my mother had lovingly made for me.

It was just an ordinary part of growing up, but many years later, that little shower cap would inspire the beginning of something quite unexpected.

Moving On…

As I grew older, I continued to make and use my own shower caps. Eventually, my much-loved shower cap became worn out and needed replacing.

I thought, Surely I can just buy one.

At the time, we were traveling all over New Zealand, selling my wholesale fashion range. We searched everywhere along the way, but after five weeks of traveling, we still hadn’t found one decent shower cap!

And that’s when the idea was born…

If we can’t find one we love, perhaps we should make our own.

And DaisyBloom Was Born…

In our spare time, we began making shower caps using beautiful fabric off-cuts from my fashion business — giving those pretty leftover pieces a new life.

My husband did the cutting, I did the sewing, and then came his rather tedious job of threading all the elastic!

We started taking our shower caps along to craft markets around the Bay of Plenty and Auckland.

And something lovely happened.

People loved them.

What had started as a simple solution to a problem quickly became something much bigger. Before long, we had sold our first 500 shower caps.

And we’ve never looked back.

From a little shower cap made by my mother, to a sewing machine, a pile of pretty fabric offcuts and two people making them together in their spare time…

That is the story of DaisyBloom.

A little piece of New Zealand ingenuity, a love of beautiful fabric, and a shower cap that started it all. 🌼